For the first time in history, most companies have four distinctly different generations working side-by-side. Each of these four generations (Matures, Baby Boomers, Generation X, and Gen Y) is guided by a different set of values, beliefs and expectations. In Crossing the Generational Divide, Preston entertainingly reveals each generation’s preferences and priorities to highlight what they bring to the workforce – and how to build on their common ground.
Preston shares processes leaders can immediately rely on to lead a culture of cross-generation communication, innovation, engagement, teamwork, and performance. Filled with surprising statistics, step-by-step strategies, and laugh-out-loud stories, you leave this presentation prepared to turn your multigenerational teams into a competitive advantage.
Preston Swincher graduated from Texas Christian University with a BBA in Entrepreneurial Management and a BFA in Theatre. An accomplished speaker, poet, and thinker, he has headlined events across the United States and Canada, for audiences of over 2,000. Currently, he studies how the Information Age has evolved the American Dream, and how this molds the behavior of young employees and customers. Swincher’s work has appeared on several major media outlets, including CNN, where a camera crew persuaded him to text during his interview. Swincher connects businesses, educators, and even parents to Digital Natives.
Click here to learn more about the Leadership Summit and how to register. What are you most excited to learn about from Preston Swincher? Share your thoughts in the comments below.
