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We've partnered with Optify! Jakob from Optify wrote an excellent blog post explaining how to boost your optical sales! Read more now. Are you looking to boost your practice's optical sales this year? Making business decisions for your optical practice without knowing...
I recently had a fun conversation with Dr. Cockrell, CEO at Williams Group, about how vision-related treatment modalities are like arrows in the optometrist's quiver. Just consider the metaphor as it relates to treating your patients... You definitely want to...
Can you believe it is almost the end of 2021 already? Wow! One of the common best practices in optometric practices is to schedule a full physical frame inventory right at the end of the year. Is this something you are already ready to do? The objective of the...
In private practice optometry, it's more important than ever that we are elevating the patient experience and excelling in providing 5 Star patient care. This is due to a number of reasons, including the ease and cost of purchasing eyewear from online vendors, and the...
Recently I was working on revisions to one of our popular courses in the Optometric Success Center online learning library, Building the Patient Schedule Templates. This course teaches learners about patient schedules and the staffing levels necessary to efficiently...
“Whatever you’re meant to do, do it now. The conditions are always impossible.” – Doris Lessing There is always a reason to not do what you are meant to do. There are good reasons in your head why it’s not the perfect time to (fill in the blank). If you try to...
It's important to discuss the fundamentals of excellent patient communication with your team; to help them understand how they can develop effective communication styles, and help them to understand how body language and non-verbal communication can negatively affect...
The line between patient and consumer blurs a bit in the optical. But a proper handoff - one that reinforces the eye health education that the patient receives in the exam room - is helpful in ensuring that patients purchase quality eyewear that will best meet their...
Considering you're in healthcare, there is no doubt that you know what the Health Insurance Portability and Accountability Act (HIPAA) is. When was the last time you reviewed it with your team? We are here to remind you about the importance of educating and reviewing...
If you've been a Williams Group consulting client, then you know we have a best practice called a Quarterly Walk-Through. It's pretty simple and fun! During one weekly team meeting (another best practice that we stand by) each quarter, take 30 minutes to walk, as a...